Tom Bilyeu – Impact Theory

Thomas Bilyeu is an American entrepreneur best known as a co-founder of Quest Nutrition, the second fastest growing private company in North America on the Inc 5000 for 2014. He is passionate about personal development, and breaking through limiting beliefs.

 

Chapters:
00:00 Trailer.
02:18 Brian’s thoughts on the episode.
05:08 Brian’s introduction.
05:56 London was the beginning of Tom’s transition.
10:37 The mind-set of limiting beliefs.
16:27 Inside Quest and the 25 most fundamental truths of the human condition.
21:18 The decision process leading to a focus on building Impact Theory, a media company.
29:08 Walt Disney Company inspires Tom in building his brand.
34:32 The importance of merchandising.
42:41 Developing a broadcast interview style.
49:32 “Suffering is meant to be avoided”, training the brain to think the opposite.
59:31 “It’s all your fault” what Tom means by that.
1:03:43 How Tom deals with his need to get his message out to people.
1:07:31 What Tom hates about himself.
1:09:06 Execution is the only thing that matters.
1:17:39 Tom’s relationship with money.
1:23:42 Tom’s hyper sense of self-awareness.
1:26:43 Effect of the 25 steps to living a life of impact on Team Quest’s success.
1:35:13 Tom’s own journey.
1:39:55 What constitutes a fulfilling commercial goal.
1:45:56 Simon Sinek and the Millennials question which went viral.
1:51:42 Jay Z, Barack Obama and others Tom would love to interview.
1:55:37 Success secrets.
1:56:22 Phone call to the 20 year old Tom Bilyeu.
1:57:17 Best advice ever received.
1:59:19 Advice to the 20 year old watching.
2:02:59 Brian’s summing up.

Notes:
Tom Bilyeu on Twitter
https://twitter.com/TomBilyeu
Tom Bilyeu on Instagram
https://www.instagram.com/tombilyeu/
Tom Bilyeu on YouTube
https://www.youtube.com/channel/UCnYMOamNKLGVlJgRUbamveA
Tom Bilyeu on LinkedIn
https://www.linkedin.com/in/tombilyeu
Tom Bilyeu on Wikipedia
https://en.wikipedia.org/wiki/Thomas_Bilyeu
Impact Theory
http://impacttheory.com/
Inside Quest
http://insidequest.libsyn.com/
Quest Nutrition
http://www.questnutrition.com/
25 Steps to Living a Life of Impact
https://impacttheory.lpages.co/impact-theory-belief-system/

Topics discussed:
The Power of Myth
https://en.wikipedia.org/wiki/The_Power_of_Myth
Virgin Group
https://en.wikipedia.org/wiki/Virgin_Group
The Walt Disney Company
https://en.wikipedia.org/wiki/The_Walt_Disney_Company
This is Water speech by David Foster Wallace
https://www.youtube.com/watch?v=8CrOL-ydFMI
Man’s Search for Meaning by Viktor Frankl
https://www.amazon.co.uk/Mans-Search-Meaning-classic-Holocaust/dp/1846041244
Homo Deus A Brief History of Tomorrow by Yuval Noah Harari
https://www.amazon.co.uk/product-reviews/1784703931/ref=pd_lpo_sbs_14_cr_0?ie=UTF8&refRID=4075S5T9WV71E607B95Y
Sapiens: A Brief History of Mankind by Yuval Noah Harari
https://www.amazon.co.uk/Sapiens-Humankind-Yuval-Noah-Harari/dp/1846558239
Ballon d’Or
https://en.wikipedia.org/wiki/Ballon_d%27Or
Simon Sinek and the Millennials
https://www.youtube.com/watch?v=hER0Qp6QJNU

People mentioned in this episode:
Wyclef Jean
https://en.wikipedia.org/wiki/Wyclef_Jean
Simon Sinek
https://londonreal.tv/simon-sinek-start-with-why/
Tim Ferris
https://londonreal.tv/tim-ferriss-blast-from-the-past/
https://londonreal.tv/tim-ferriss-the-4-hour-phenomenon/
Joseph Campbell
https://en.wikipedia.org/wiki/Joseph_Campbell
E L James
https://en.wikipedia.org/wiki/E._L._James
Dorian Yates
https://londonreal.tv/dorian-yates-inside-the-shadow-full-movie/
George Lucas Jr.
https://en.wikipedia.org/wiki/George_Lucas
Gary Vaynerchuk
https://londonreal.tv/gary-vaynerchuk-hustle/
Ryan Holiday
https://londonreal.tv/ryan-holiday-ego-is-the-enemy/
Jocko Willink
https://londonreal.tv/jocko-willink-extreme-ownership/
Alex Ikonn
https://londonreal.tv/alex-ikonn-how-to-make-money/
Mimi Ikonn
https://londonreal.tv/mimi-ikonn-dreamers-and-creators/
Robert Greene (American author)
https://en.wikipedia.org/wiki/Robert_Greene_(American_author)
Jay-Z
https://en.wikipedia.org/wiki/Jay-Z
Barack Obama
https://en.wikipedia.org/wiki/Barack_Obama
David Goggins
https://en.wikipedia.org/wiki/David_Goggins

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