Photography Interviews: image makers on creativity, risk and getting the shot
Photography shapes how we see the world, from mountain expeditions to advertising campaigns. London Real has spoken to a handful of photographers and image makers about their craft. They cover filming on the world’s big walls, provocative advertising, building a creative business online and how photography sits alongside art and film. Every full interview is free to watch.
From National Geographic photographer and Free Solo co-director Jimmy Chin and Benetton campaign photographer Oliviero Toscani to creative entrepreneur Chase Jarvis, Wired co-founder Kevin Kelly and cinematographer Daniele Cuccia.
Jimmy Chin, who has documented dozens of expeditions for National Geographic and The North Face, talks about co-directing Free Solo. Oliviero Toscani (1942 to 2025), the photographer behind Benetton’s most provocative campaigns, explained why being unique mattered more to him than being number one. Chase Jarvis shares how he used the internet to build a creative business. Daniele Cuccia discusses the power of photography in advertising. Kevin Kelly, also a photographer, talks mainly about technology.
Who has London Real interviewed about photography? Brian Rose has interviewed Jimmy Chin, Oliviero Toscani, Chase Jarvis, Kevin Kelly and Daniele Cuccia.
Are the full photography episodes free to watch? Yes. Every full-length interview on this page can be watched free on londonreal.tv.