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Jocko Willink

Jocko Willink is a former Navy SEAL and now global leadership adviser. From tales of Iraqi war missions to boardroom conflicts, Jocko is a powerful, experienced soldier and he is also a kind of therapist and his passion for solving the problems of human relationships is deep. He taught me the true meaning of leadership.


  • Born September 8, 1971 (48 years old)
  • From: New England, USA
  • Height: 5’9
  • Married to Helen Willink
  • Best Known for:
    • U.S. Navy SEAL Lieutenant Commander of task unit SEAL Team 3, (Bruiser)
  • Books:
    • Extreme Ownership: How U.S. Navy SEALs Lead and Win
    • Discipline Equals Freedom: Field Manual

Jocko Willink is one of the scariest people I have ever met. He is a living legend who has spent his life on the battlefield.

After fighting in the Iraq War he came back with a mission, to teach civilians the lessons he learned in war.

His mantra is discipline equals freedom. And he believes that if you do the right things today, you have choices tomorrow.

Discipline Equals Freedom

A former Navy SEAL lieutenant commander, a business owner, a podcaster, and the author of books such as Extreme Ownership and The Dichotomy of Leadership, Jocko spent 20 years in the US Navy and commanded SEAL Team 3’s task unit, Bruiser. (For those unaware, during the Iraq War, task unit Bruiser was the most highly decorated special operations unit.)

When Jocko returned to the United States, he designed and implemented some of the most challenging combat training in the world and served as the officer in charge of training all West Coast SEAL teams.

Upon retirement from the Navy, Jocko co-founded Echelon Front, a consulting company that specialises in leadership and management.

Extreme Ownership

After hearing about Jocko’s sobering and terrifying encounters in the battlefields of Ramadi in Iraq, I clearly see why he now advises the world’s top corporations on success and leadership.

Jocko has both come into the studio as well as met me on the H.M.S. Belfast, one of the most decorated ships in British history. I wanted to meet him somewhere as epic as him, and learn how ordinary men become extraordinary. I wanted to know what war can teach us about ourselves.

Jocko Willink taught me the true meaning of leadership and if anyone knows about human nature and making difficult decisions, it’s Jocko.

We also talked about his time as a Navy SEAL and what makes a good SEAL. We dove deep into his first deployment and what it’s like going into battle, specifically the fear of being shot or killed. What Jocko has seen and experienced is intense and unthinkable for civilians.

Jocko Willink is epic and I’m grateful that he’s been able to share his experiences with us. His story is fascinating and harrowing, and his advice is life-changing.

Join us as we discuss:

  • What 18-year-old Jocko was like to his advice for people going to BUD/S
  • ISIS, the My Lai Massacre and Extreme Ownership
  • Shakespeare, Jocko’s children’s book and the Battle of Ramadi
  • What war can teach us about the fragility and preciousness of life
  • General Petraeus, Lieutenant H R McMaster, and Colonel Sean MacFarland
  • Naval Amphibious Base Coronado and Live-fire Action Drills
  • Iraq War, Brazilian Jiu-Jitsu, and Sam Harris
  • RAF Bomber Command Memorial, Cabinet War Rooms and his Bronze and Silver Star Medal
  • Conor McGregor, Ido Portal and Sir Winston Churchill

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