00:00 | Trailer
02:01 Brian’s thoughts on the episode
05:02 Brian’s Introduction
05:42 What Joel has deduced from his travels
08:04 The backlash from our conquistador attitude to nature
12:58 Joel’s constitutional amendment if Donald Trump appointed him Secretary of Agriculture
22:36 Eliminate all farm subsidies or crop insurance
28:51 Fundamentally revamp the school lunch programme to benefit children’s health
31:02 Battle between burgeoning local food awareness and mass food production innovation
34:16 Making an informed choice away from creators of toxic food borne illness
38:49 A realistically priced $12 Big Mac might lose its appeal
40:33 Joel’s thoughts on views promoted in “Cowspiracy” film
50:25 How farming builds character and gardening gives an appreciation of the cycle of life
57:43 A cultural stigma against an agrarian existence
1:00:26 Joel’s background and experiences encouraged his becoming an author and TEDx speaker
1:05:27 Tai Lopez, Joel’s mentee
1:14:36 What Tai and Joel learned from each other
1:21:17 Ideas for farmers to develop marketing and communication skills, or to access them
1:34:07 ‘The Pigness of Pigs’, Joel’s book is a challenge to the conservative religious right community
1:42:03 Success secrets
1:42:58 Phone call to the 20 year old Joel
1:44:34 Best advice ever received
1:45:17 Advice to the watching 20 year old who wants to make a difference in the food system
1:49:46 Brian’s summing up.