Magnus Walker is a British-born designer and car collector based in Los Angeles, known as the Urban Outlaw for his customised vintage Porsche 911s. Born in Sheffield in 1967, he moved to the United States in the 1980s, co-founded the fashion label Serious, and became widely known through the 2012 short film Urban Outlaw and his TEDx talk Go With Your Gut.
Brian Rose has interviewed Walker on London Real twice, in 2015 and 2017. They talked about his obsession with the 911, leaving Yorkshire for America, building businesses by accident, and following your gut rather than a plan.
Both interviews are listed below in order with a short summary.
Porsche Hunter (2015). His full story, from a boyhood visit to the Earls Court Motor Show to a Los Angeles warehouse full of 911s.
Walker’s best-known message, also the title of his TEDx talk, is that following your instinct matters more than overthinking. He says he never overthinks a design.
He told Brian Rose how selling a single pair of customised trousers led to a fashion label, and how a lifelong love of the 911 eventually became the thing he is known for.
In 2015 he described how one opportunity led to the next: a documentary, television appearances and a visit to Porsche in Stuttgart, a childhood dream.
He describes himself as a lone wolf who does things his own way, and argues that this has been central to his success.
Magnus Walker is a British-born designer and car collector based in Los Angeles, known as the Urban Outlaw for his customised vintage Porsche 911s. He grew up in Sheffield, moved to the United States in the 1980s and built a fashion label before turning his love of Porsches into his best-known work.
In 2015 and 2017 he talked with Brian Rose about his love of the Porsche 911, leaving Sheffield for America, starting a clothing business by accident, building a film location business and following his gut.
Start with Porsche Hunter from 2015, which tells his story from the Earls Court Motor Show in 1977 to his Porsche collection in Los Angeles. Urban Outlaw from 2017 picks up the story after his fame grew.
Twice: Porsche Hunter in 2015 and Urban Outlaw in 2017.
The name comes from Urban Outlaw, a 2012 short documentary by Tamir Moscovici about Walker and his Porsches, which made him widely known in the car world. He later used it as the title of his book.
Urban Outlaw: Dirt Don’t Slow You Down, published in 2017 and written with Martin Roach, tells his story from Sheffield to Los Angeles and his life in fashion and cars.
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