Full transcript: Wim Hof on London Real
3:31 Brian Rose: This is London Real. I am Brian Rose. My guest today is Wim Hof, the Dutch athlete, breathwork pioneer, and global phenomenon known as the Iceman. For decades, you pushed the limits of the human body and mind, setting world records, transforming cold exposure science, and inspiring millions to take control of their health, stress, immunity, and inner power. Since you were last here, the world has changed dramatically from global mental health crises to new breakthroughs in neurobiology, stress adaptation, psychedelic research, trauma healing, and human longevity.
4:06 Today, I want to go deep on the truth behind breathwork, cold exposure, the nervous system, emotional control, and what it really means to reclaim sovereignty over your own physiology. Wim, welcome back to London Real.
4:21 Wim Hof: Thank you, Brian. That was a great intro.
4:24 Brian Rose: Wim, it’s great to have you here.
4:26 I still remember 10 years ago, you were here in London in our studio. It was an amazing episode. It was great to finally meet you. And in the last 10 years, you’ve just gotten bigger and bigger and bigger and bigger. I want to know what’s going on with you.
4:41 How is Australia? Is it true you were helping out Connor Ben on his rematch with Chris Eubank, this big boxing match we just saw a week or two ago? Tell me, what have you been up to?
4:56 Wim Hof: Yeah, you know, I get these big fighters, they come. And they see that the breathing learns people to control their stress and emotion when it comes to the point where you have to be ready for the match.
5:13 And then with all the audience and the cameras and all that influences on you, on the nervous system, and that drains energy. So it puts you in a different state of emotion, which normally you don’t have. It’s already enough that they have to be ready at the point that they go into the match. So this breathing that causes the fighters to feel completely stressless before they go into the match, into the ring. It’s like the world is not affecting them anymore in their feelings, their emotion.
6:01 And once they get into the ring, they can switch it on 100 percent. And that is by which the energy is not drained before the match is actually beginning. Because it has an absolute influence. And with the guy who was going to do the boxing match, yeah, I got a phone call. And with that phone call, I said, hey, I can help you because I am very experienced.
6:37 I know what kind of stress you are to meet all about. And I have seen so many fighters fully in control before a match. And when they have to do the match, fully in control over 100 percent of who they are and what they are, because you can’t be overwhelmed in the emotion. There’s also the opponent. It gets to you all.
7:02 And the breathing is able to bring you down.
7:07 Brian Rose: Wow. Simple. So you worked with Connor on his breathing to get him ready to walk out for that match.
7:17 Wim Hof: I told him.
7:18 I told him get into it. Get into the breathing. Get into this, what I’ve been doing with a lot of fighters and you will see, you will feel, feeling is understanding. You will feel that you have much more hold over your emotions, over your energy. Wow.
7:42 Brian Rose: Okay. Amazing. Because it’s interesting because Connor Ben won that fight and the fight before with Chris Eubank. And by the way, I’ve had both of their fathers on the show. So I had Nigel Ben, his father, and Chris Eubank senior on London Real many years ago.
7:59 So it’s very strange to see them both in the ring with their sons. But you know, you could see that Connor Ben this time was much more in control of his emotions. The last time he was fighting with anger. Maybe he was a little nervous and he wasn’t as effective in the first fight. But this fight you could tell he was calm and he boxed intelligently and he won.
8:24 Wim Hof: Yeah, that’s it. That is the difference. And that is also very good to know that these breathing techniques make people act more from a distance to stress. Because stress happens every day. So you better learn to not be entangled by the stress and overwhelmed because you don’t know but it drains your energy.
8:54 And then it’s more difficult to function. So why not do breathing that brings down the nervous system and then you feel you are in control and you stay in control. That is what conscious breathing does. Right. And this is what I train people.
9:17 Brian Rose: I still remember when you were here 10 years ago. Afterwards I actually went to the park and I started doing your breathing techniques pretty much every day and it completely changed me. I still take cold showers every morning. I do your breathing technique two or three times a day. And here’s something crazy Whim.
9:35 I had my first boxing match this year at 54 years old. I fought this 19 year old kid and I’ve been practicing these these diaphragm breathing techniques now to stay calm and to get myself oxygenated. So it’s really powerful and it’s helped me a lot in fighting as well. Wow yeah.
9:57 Wim Hof: The proof is in the pudding and the proof is feeling.
10:01 Feeling is understanding and for those who never did this and are listening now just try it out once. If it doesn’t work blame me. But if it works pass it on.
10:14 Brian Rose: What’s the best way for people to try? Whim obviously they can go to your website they can go to your YouTube.
10:23 There’s so many videos out there of you teaching people the basics. Should they try with the cold shower? Should they try with one minute of breathing techniques? What’s the best way for them to get hooked on Whimhoff breathing?
10:38 Wim Hof: First of all let people understand or the listener I’m addressing you right now.
10:43 Know that you can be much more in control over your nervous system in the depth which is controlling your emotions and with that you are able to bring it down and look at it. Gives you relief. Gives you a sense of control. Gives you a deeper sense of yourself. It’s almost spiritual and but absolutely you will be able to control your energetic body much better.
11:19 So what does it take? Very little. Just relax. Know that you are made by the laws of nature to have control over your emotions over your energy. That is not the way we live in this modern society with all kinds of stresses coming to us all kinds of information and this and deadlines there deadline so and order so.
11:46 Know relax go on a sofa or on a bed when you just wake up and learn to go into the depth with easy breathing we got these tutorials it’s all for free all is there on internet it’s like over 100 million people uh download it and 20 million there and 70 million there it’s there in all the languages so once you do that you will see before and after will be a great difference it uh makes you able to control to the autonomic level autonomic is outside over of our will suddenly becomes willful control over our peace inside and we cleanse through this breathing very simple we cleanse the lymphatic system by which we feel wow nice unconditionally okay so what does it take on a sofa on a bed safe environment because you go deep with 30 deep inhalations and letting go inhalations letting go and the last breath is fully in let it go and stop after the exhalation because now you change the alkalinity the ph level by which the breathing trigger is not there and thus you are able to stay at least one minute after exhalation without breathing and feel peace and with that suddenly your bio act in the depth of the brain but also into the blood flow in the into the the blood itself you are changing the ph it becomes much more alkaline and with that the electricity of the nervous system neurotransmitters suddenly work a lot better if you do two rounds like that two three rounds in the morning you will be cleansed you will feel peace you will feel I’m ready I’m ready for the day
14:13 Let it come because you cleansed yourself of all the neurological stress accumulated from the day before in the sleep it’s been worked out but the residue is still there and you cleanse it and and thus you are ready for the day because you are empty you are clean and that sense is a absolute sense where you are not disturbed or de-blocked or interfered by your own chemistry it’s clean and suddenly you get this sense of control over your body and that is the natural way so that is that and then we have the cold shower you got a shower anyway take a cold shower it’s a it’s a cardiovascular fitness workout the best 125,000 kilometers of vessels inside everybody of us capillaries arteries and veins and they contract when you go into the cold shower but what contracts also goes open wide open and you does the endothelium which is all the muscles around the veins and their arteries they become stronger and does the blood flow during the rest of the day goes better so it is amazing how it then goes better because of the muscle training it’s called the endothelium by which the blood flow goes a lot better and thus you get a lot more energy it’s logical because the transportation is better the oxygenization is better just because of a cold shower it’s quite amazing very simple cold shower couple of rounds of breathing makes you able to reset the body to the laws of nature the way physiology actually is within us being able to be controlled by us willfully
16:32 Brian Rose: It’s an amazing technique when and what I do now is I wake up in the morning and I have a cold shower first thing I do your breathing then when I go to the gym later I do the cold shower I do the breathing in the gym everyone thinks I’m crazy because I sound a little crazy in the shower and then when I come home at night I do it as well I haven’t had a hot shower I think in a year and I will tell people it’s incredible how effective this technique is you could be having a tough day a stress day a this and that if you do the breathing in the cold shower it’s like within a minute or two you reset it’s incredible how fast it works and how amazing it works it really is
17:23 Wim Hof: yes yeah what you say is that the thinking brain which goes like and all what is happening you cannot stop it but when you take a cold shower you get into the breaks the pattern goes into the depth of the brain the brain stem it’s now proven and with that you shut up you suddenly become silent you become disconnected of this thinking brain which you like but nobody knows how to do it so a cold shower will be able to break through disconnect from the world and get back into deep feeling
17:59 Brian Rose: you just had a study come out in Nature magazine that actually goes deeper into the science of what’s happening what are you learning more and more about the Wim Hof technique
18:13 Wim Hof: so in the whole wide world stress tools generally accepted and implemented our meditation and mindfulness now with 500 people they compared
18:23 The Wim Hof method to mindfulness and meditation and it turns out that this works better significantly better to work stress resilience goes way up stress experience goes way down compared to mindfulness and meditation and cognitive awareness sharpness in the head the mind goes way up compared to meditation and mindfulness and then we got another study done with Harvard University and it’s on interoception interoception is a new models of neuroscience and it’s about trust they can measure trust so before and after and it shows that this method makes people trust cooperate without inhibition much better so that is in short the science and it’s being submitted to the magazine Nature which is one of the best in the world and with 500 people is like beyond any doubt that this method is going to be the stress tool number one in the whole wide world yeah because it’s so simple and it’s so effective and anybody can do it
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21:03 Brian Rose: Wim you started doing this 20-30 years ago and when you started there weren’t mobile phones everywhere there wasn’t social media everywhere with these days all the kids and the adults now obviously they’re in their heads already but now you got the phones showing you what everybody else is doing trying to give you news that’s there to scare you how much more important these days is it to disconnect and to also force yourself to do something maybe difficult
21:40 Wim Hof: Yes there is also a study been done on the amygdala and hippocampus amygdala is the seat of stress and fear So if you see all these images the worries, the news in the world the wars going on and all that that affects our it’s psychosomatic it affects our neurology So it comes in through thoughts but the worries become neurotoxic So if you don’t cleanse this neurotoxic behavior and chemistry then it accumulates and it piles up and of course then you become afraid
22:18 Not because of what is happening in the world but you get disconnected inside your own body through the wrong chemistry accumulated So if you do the breathing and you go in a cold shower you reset the body you cleanse the body of these neurotoxins you influence deeply you reset it and you are ready again it’s not there it’s not accumulating it’s not piling up now you are able to think well and feel unconditionally okay and that is for the people in the world of nowadays fear, worries too much minding emotional stress and all it causes neurotoxicity and that neurotoxicity we just need to clean and this breathing is simply doing that it goes into the lymphatic system it goes into the autonomic nervous system sort of before impossible to regulate to be regulated at will but now it is there and it is simple so we can talk about all these kind of modern issues but it is very simple an effective natural way to cleanse yourself and to reset the body and mind to its natural standards is breathing is the most closest you can go you don’t need anything outside you need to go inside and a shower exercises the cardiovascular system fully and with that that is the transportation system inside of our bodies so once you get cleansed to the lymphatic system then yeah you just feel ready again you feel okay these modern issues are not there
24:27 Brian Rose: Wim are we are we too comfortable has the modern world gotten to where we don’t have any stresses anymore and then does that dangerous for us
24:41 Because it makes us weaker because nowadays everything is perfectly climate controlled we have more food than we know what to do with we have these safe spaces where there’s nothing bad that happens is that slowly killing us and is that what you’re trying to reintroduce is the stresses
25:05 Wim Hof: absolutely absolutely they have been seeing in neuroscience and neuroscientific research that the periaqueductal gray hemisphere that is the deepest of our brain is being activated through doing this method and that is what normally in our society doesn’t it’s not activated because there ain’t no lions there is no tigers there is no direct danger anymore but indirectly there is a lot of danger and it shows because there’s a lot of disease a lot of cancer a lot of autoimmune diseases a lot of depression and if you don’t become aware because you are not sharp because you don’t cleanse inside yourself and are only thinking then 25 percent 20 to 25 percent less blood flow goes in the deep brain so you learn to be narrow-minded you haven’t got this hold over your own brain because the deprivation of the blood flow not going into the depths because you’re thinking thinking thinking is where the neural activity is is where the blood flow goes and that will be well-fed and it keeps on going even when we want to sleep no if you want all the brain functioning well you need short-term stress that’s why the gym is so good that’s why running is so good and even simpler
26:45 A couple of rounds of breathing and going into a cold shower they are doing that they bring you into the depth of the brain is being activated because cold is dangerous so what happens your adrenal axis the depth of the brain the brain stem periaqueductal gray the endocannabinoid system all systems stored off in neuroscience we cannot control we cannot activate it at will go in a cold shower and it happens so we should not think of the cold as a negative power no it is a short-term self-inflicted acute stressful exercise which is hormesis hormesis is self-inflicted acute stressful exercise very well to activate the full brain and then the blood flow goes everywhere and where the blood flow goes everywhere you feel good because you feel alive and we don’t feel alive anymore when we only think the whole day long because we live in a comfort zone behavior and all the extensions of our minding has resulted in technology taking over we don’t need to do anything almost anymore there is no danger but that’s the danger because long term not being in your own brain in the depths once you get sick you can’t do anything because you have never learned to go into the depth of the brain and in the depth of the brain is the emotion is what the endocannabinoid system we’re taking care of disease the pharmacy inside is in the deep brain when it goes good it’s okay sort of but when the shit hits the fan we don’t know what to do anymore we go to doctors we go to outside world
28:54 And we get into I don’t know where we get into but we should get into ourselves and that is what the breathing and the cold do it’s acute stressful exercise that exercises the full brain which is the central nervous system connected to all parts of the body
29:17 Brian Rose: So important Wim, I remember seeing videos of you going deep on these concepts in some of your retreats I think in the mountains in Poland I saw you doing breathwork with people for an hour I saw you walking up to the cold mountains with no shirts on and I’m curious are you still doing these deeper retreats with students?
29:47 Wim Hof: Yeah, in 10 days In 10 days I’ll be in Sweden I’m now in the tropics but in 10 days I will be with 250 people near the polar circle and we will climb all the mountains up there to what is it? I don’t know exactly but it’s really cold there and we will be able all to climb the mountain in our shorts and we will go a half hour from our accommodation there is a big lake we make alts in there and we will all go in there I mean it’s going to be tough but we are going to be tough too
30:31 Brian Rose: Wow How long are you in the shorts outside exposed to the elements?
30:37 Is it hours that you’re out there?
30:40 Wim Hof: Yes, hours
30:41 Brian Rose: And you jump in the water on top of that
30:45 Wim Hof: Yes, yes The thing is it’s not only hours it is everybody is doing the hours that is the mindset that is the connection if people only come motivated then even people of 80 years old 80 never been in the cold they will be able to climb the mountain and be hours in the cold What is that? That is an innate capacity of hours we lost we never exercised we think it cannot be we cannot be so strong and it’s not there any mammal in the world one day before it dies it’s still able to find food to flee and to fight and what did we do with our elders?
31:37 We put them in elder homes weakened and they become weaker just before this our conversation our interviews started you were talking I feel younger since 10 years ago we met and I feel also right what they are saying I’m 66 now I’m strong I do stuff young people cannot do so I am not buying the concept of becoming older and an elder and a senile and a dementia and all that is the system the system called nature is able to make you that mammalian power and until you are not dead you will be able to find your food to be strong to flee fight and what else? all that is the way I want to go and keep on going but by the way I still got so much to do so much time to come I just had a one-year-old now I got a new job what do you think? I’m doing that and then go away I will outlive everybody why?
33:02 Because I’m in control of my mind and my mind is saying that it is different than the way people think the way the paradigm is constructed and it’s time that we wake up within ourselves and reconnect which is showing scientifically all the time that we are able to do so much more than we thought possible
33:28 Brian Rose: so there we are so that daily reset that cold therapy that breathing is going to help with longevity it’s going to help with depression it’s going to help with dementia and all these modern ailments we see you think come from too much comfort and the fact we’re not willing to go to these difficult places in our mind and in our body
33:57 Wim Hof: absolutely absolutely if we don’t use hormesis self-inflicted acute stressful exercise or as they call it in science now hormetic enhancing interoceptive refocusing think different and use the stress acute stressful exercise every day that makes your body reset in the depth and then you glance and then you feel much more control and your mind is able to exercise that control to do whatever you need to do with that this beautiful vessel which we got and feel life the way it is in the depth so there there I’m going every day every day when I wake up I’m going to change the world that’s the way and I’m going to love my family I’m playing with my kids all the time I got plenty of energy now that’s what the cold is doing
34:59 Brian Rose: when when when you’re 250 people are on this mountain in Sweden coming up and and and they need they need to reset
35:09 Or they’re feeling cold do you have them go back to the breath work as they’re hiking up this mountain do they’re constantly revisiting that breath work or how does that work how do you keep that
35:27 Wim Hof: is the beauty the beauty is that it is so simple I tell them her refocus refocusing is get back to yourself and up till now I’ve been seeing thousands of people in the mountain and always works it always people have the innate capacity don’t go away go back use your breath your breath is directly going in it has direct effect makes your body alkaline that is why then your will is a neuro signal is able to travel better like alkaline battery it works better and longer and it is chemistry so at the moment when people really feel cold say yes they before we go into the mountains I teach them about hey refocus get back into your mind because you got that capacity let me tell you a little story a little story I had questions and answers and there was around like 10 years ago and I was with the people and I got a question of a guy and he said when you are drinking beer that intoxicates your liver that is not control I said yeah I’m not a puritan I’m not a puritan and I like my yellow water that’s what I sat there jokingly and now and he
37:00 Brian Rose: great so you were telling me a story about the yellow liquid
37:06 Wim Hof: yeah you know the beer yellow water and I said I’m not a puritan and then he said yeah but that is not real control I said and he went on so I said to him you know what
37:21 In a half hour I will go outside on my barefoot in the snow stand three hours in the horse stands in the snow three consecutive would you like that and he said yes yes yes so whoa whoa okay but first you need to get me a beer and he got a beer so fast but half hour later all the people present and we got it filmed I went outside I stood for three hours barefoot in the horse stands no problem done but that’s not the thing the thing was after one hour people started to come and join me and another and another and suddenly there were like 50 people with me barefoot outside in this awkward position of the horse stands and being able never had been exercised to stand in this horse stands for like a half hour one hour one and a half hour with me so it is not about this you have to train so much it is your motivation when you see somebody doing it something is human and he is doing it then suddenly you’ll remember inside deeply and you feel hey I’m gonna do that too but if we massively say this is possible and this is not possible then we follow that paradigm and what I saw at that moment the people are so capable of doing so much more than we think and on and on it proves itself and the cold is merciless you have to do it the right way
39:25 Brian Rose: especially when you go for hours outside in your shorts on a mountain in deep freezing temperatures how do you do it so that is no joke it is really working how do you do that then how do people out there with no shirt on climbing these mountains
39:50 When they’re old or they’ve never done it before how do you how do you keep them able to survive
39:57 Wim Hof: I remember them who they really are the way the physiology really works then they then they are trying it out I give them two three days to try it out in all these groups and then I see that they are ready we go and it’s done in four days is a transformation but it is not that you can train for this it’s already there but you got to awaken it you got to connect very simple
40:24 Brian Rose: what about the horse stance how do people sand in that horse stance with bare feet on the snow that haven’t done that before how do they do that without cramping up or falling over how is that possible Peter Thiel took a half million dollars and turned it into a billion dollars using the exact same techniques we’re using inside the investment he met a CEO his name was Zuckerberg he pitched him the deal and he said okay I’ll give you a half a million dollars Mark went public and sold the shares to people like you well what happened to Peter well he exited and got a 2300 extra turn the wealthy invest in early stage companies folks the public markets are for suckers it’s a rigged game by the way this happens in crypto as well it’s called pre-sale tokens this is Solana does anybody know this chain they sold pre-sale tokens for four cents and you can see the date on there April 5th 2018 look at Solana today folks that thing’s up over 1000x the media and Wall Street and all these hype people
41:36 Get you to buy the top meanwhile they put their clients in at the bottom and they use you for liquidity to make their clients rich you can play this same game you just have to have the financial education and the deal flow that’s it
41:58 Wim Hof: yeah the thing is when I was doing it and looking behind I was wondered I was flabbergasted because he still stood there like an army army of Bushina warriors in the snow heavy training doing it amazing so that is what motivation does the last time I climbed to Kilimanjaro in shorts the oldest man was 76 and he had never climbed a mountain and he was suffering from Lyme’s disease I looked him in the eye he said to me I want to climb this mountain with you and I looked him in the eye and I saw motivation I saw a soul and this man went with me and this is a mountain that you can do between five to nine days he did it in his shorts because five to nine days and that fully dressed because up there is arctic cold and the rest half the oxygen in the air this man did it not five to nine days he did it in his short shorts in 31 hours that’s motivation that motivation anybody has but you got to bring it up you got to take out your doubt and get into your body the way mother nature built you and you are born with and then you are able to connect to the depths because we use the cold only to go to learn to connect to that depth and to use it in daily life to battle stress to battle whatever comes in and what should not come in that we are in control
43:58 Moving it out and feel on top of it that is what the cold is doing we are awakening people to their true power the way mother nature made it not society not the schools we know what happens there it’s a system and it’s not serving real health happiness and strength and what I do is bring back those values those powers should be willfully in control by us in us and that is what is happening
44:33 Brian Rose: Wim do you remember the first time that you got into the colds I think I remember a story maybe you were in Holland you were maybe dealing with some grief at the time and you saw I think a pond near you and you went in there and everyone thought you were crazy do you remember when you first started doing that because if you hadn’t had done that I don’t think any of us would be talking about this right now
45:09 Wim Hof: yeah yeah yes Brian that is exactly because 10 years ago we met and now we meet again and now hundreds and millions of people are doing this yeah it’s not a joke and it’s even the Catholic Church has come to me wow PhDs of them the nuns and the priests they can feel the providence of God better after doing this because it takes out all the world and its thoughts you get into the depths so I was as a young man I was like hooked to esoteric beliefs traditions doctrines religions languages etc because I wanted to know what is the soul all about because what I read doesn’t match up with that feeling which I am eager to feel to see to understand the soul it is not clear
46:09 In no scripture it’s too far away too esoteric too far out so at a certain moment I felt I want to go into that cold water I looked around in the Sunday morning I went in and there I got it this is it this is it feeling not thinking feeling I had exactly what I was looking for I would never ever have found it into in books or talking about it or thinking about it it was there straight there going into the depths of my own brain into a so-called dangerous environment the icy water which don’t do that it is dangerous we got a primordial fear for court because we are still from the prehistoric genetically it’s that fear connotation with cold freezing is wrong but now we live in a world where we only think the cold is no more there the heat is no more there there the wolf is no more there there is no more danger it has completely shifted the cold in the right way is able to go across our thinking into the depths and reset our brain to our willful functioning and that that was that moment this is it I felt great the whole day long I had so much energy and then the other day I went back with doubt yeah maybe one off and I go again and the same thing right there and since then I was 17 since then I’ve been doing it every day in the wintertime because in the summertime I had no money for ice cubes or I wasn’t thinking about a freezer and all that in the wintertime every day outside in the Netherlands and then when I lost my wife you remember when I was 35
48:41 She suicided or she fell from eight stories down while I was 250 kilometers away in the mountains guiding people making money as a mountain guide but suddenly that how can you deal with that? With four kids how can you deal? There is no way we have never learned how to deal with that yeah just swallow it everything goes on you got to do this you got to do no that is not the way my emotions work they are there I got a broken heart I feel emptiness I feel torn what do I do?
49:24 That is when I started to do the cold ice bathing much more consciously and there I took on an effective way to get rid of this numbness in me of this being torn in me I could serve without money I had no money but I could serve my four kids easily because I had all the energy every day and that made us able to create energetically our nest and children are just demanding and that is beautiful I love my children and I work with them right now we have a very successful company in the whole wide world with all my kids from back then but back then there was no money it was nothing but this pain this pain and the world goes on so what do you got to do? You need energy you can’t be torn within being drained of energy you need energy that is where I took on the iceberg and the breathing much more consciously and then I saw the healing properties for mental disorders for pain insight for how to regulate your emotion then I started talking with people about that and people thought that is not possible that is not possible but then I came with the television and from the television into scientific environment experiments and then it all started to be backed up that we had found a deep control possible for anybody to do if they only exercise into the cold and into the breathing how to control your emotions how to get much more energy and how to activate the immune system all came out of that and that is exactly what we need nowadays in this modern world
51:50 With AI I say no we have two eyes two eyes and a soul behind and we should not be overwhelmed by this technology no more and look more much more inside and be who we are by the laws of nature
52:05 Brian Rose: it’s such a powerful story Wim and along the way you also started doing these contests around the world I remember you did them in Japan you did it everywhere where they would submerge you in ice in front of an audience and you were breaking world record after world record after world record I think that’s when the world started knowing about you and then of course Vice Magazine did that video on you that was probably 12 years ago 14 years ago and then everyone started to know who you were can you talk about that time because that was before I think you did the Wim Hof Method and you were still this kind of showman and then you started teaching
52:54 Wim Hof: yes no absolutely people think that I’m crazy you know before but television take on television they started to challenge me more and more Wim can you go 10 meters under the ice swimming can you go 50 meters under the ice can you go 100 meters in the ice can you go and climb Mount Everest in your shorts Mount Kilimanjaro with 10 people in your shorts can you run a marathon barefoot beyond the polar circle can you hang by one finger in mid-February when it is cold and you have no dexterity in your hand between two hot air balloons somewhere in the cold part of the Netherlands things like that and I said yes I can yes I can
53:42 Yes I can come on more more more so that brought me like 26 times a world record but that is when it got onto television and and doctors and physiologists also look at the television and they then started to have interest because I was doing things physiologically in science was not knowing to be possible and I was doing it on on the screen so I got invitations by scientists to start to do how do you say this case? experimental research and I did and from there one research to another to another to another up till when I got injected with a bacteria E. coli E. coli which normally makes people sick because it causes inflammation and inflammation is the cause and effect of any disease and nobody could control inflammation naturally until I came on there in in the hospital and they did this and I started to do my breathing and I showed how to control the inflammation not going up the way it normally goes I could I showed that I was in control over the immune system making it stronger because I knew a bacteria is injected or a part of a bacteria which causes the inflammation that is the normal thing that is what happens physiologically and that is like disease fever nausea vomiting back pains overall agony all that for three to six hours that’s a controlled model in in immunology and so they did that on me and I was the first one to show how to bring it down which was unprecedented and then they said but you are the Iceman no I said what I can do anybody can do
56:10 And then eventually they came with a group into a comparative study to see if they could resist the bacteria causing inflammation in the blood after injection as well as I did and it only took four days of training of these people and they were able to do the same and this was after 16,000 more than 16,000 cases everybody becoming sick suddenly 12 people not sick there the medical world should have risen out of their lazy chairs and start studying this phenomena cold breathing coming from going into the cold you learn to breathe deep slow deep breathing that makes you connect with deeper powers physiology inside the body and I was able to resist the cold just by gentle deep breathing that is the power of the breath the changing the chemistry inside and then the immune system suddenly is working whatever makes you stronger to go a lot longer into the cold hey man there is the immune system it’s the depth of the physiology suddenly activated as well it’s nature that is who we are what we are the cold is not something you can debate about it’s a real aggressive impact on the body and you better go and the body knows how to go into the depths but once again because of the psychology of comfort zone behavior we think the cold is bad and oh oh by accident we fall in oh dear how are you safe I said no go in controlled I start with a cold shower and very soon and I see this with eight year old people never been in the cold in one day they go like five minutes
58:25 Or six minutes or seven minutes in icy water so it is inside it’s only a matter of awakening and so I got into the signs and more and more but let me tell you Brian we live in the world where there are whole industries who want us not to be autonomous within our own body and mind it’s a money making scheme and I can’t understand that because everybody needs to make money but they should not be made money over our health if we have natural ways to get to be in autonomy over our mental disorders our physiology our immune system it should have been studied since 10 years that we know each other it’s still much under a study as the way it should but that’s because the whole Universitarian world is very tied to the pharmacy pharmaceutical world and it’s like corruptor and this is what I found in the last 10 years but in the meanwhile hundreds of millions of people are doing it so why are there universities why are they not seeing that this has taken up been taken up by certain masses of people and you are not going to study hey man this is the dilemma I’m fighting but I keep on going I keep on going and I’m like water I will reach the ocean I will reach the billions of people
1:00:09 Investment Club member: what the London Real Investment Club actually does for you it gives you the keys to open that door to the inside deals in the last three weeks I’ve participated in three incredible deals a layer two Bitcoin protocol an incredible AI protocol the deal flow is beyond what I expected
1:00:34 I don’t think I’ve ever seen a model like this that just gives average folks the opportunity to be behind the deals and that’s exactly what we’ve done not only that you get to hang out with Brian Rose every week and for me that was huge because I look at Brian as somebody who’s not only an expert in the space and I think is on the leading edge but just the leading edge of thought with London Real and the work he’s doing there to anyone who’s taking a serious look at this I know it’s a big decision it was a big decision for me and my family and it is one of the best decisions I’ve ever made so I wish you all the best and hope you come join us
1:01:15 Brian Rose: I remember that study they did with you in the hospital I think in Holland and that was probably 10 years ago right nine years ago and you were surprised that babies that wasn’t noticed more in the medical establishment but then again we know the medical establishment and the universities and the professors it’s all bought and paid for by pharmaceutical companies and so they still want to give you a pill when you go to the doctor but on the other hand people are waking up and they’re realizing that they need to take control of their own health so you got these two things here right when you’ve got the traditional medical establishment saying no but then people are waking up saying yes I want to take control and at some point they’re going to have to rectify right
1:02:04 Wim Hof: yes absolutely the whole academic world is
1:02:07 It’s corrupted and that is what money does if you are able to function as a university because of money and it has been endorsed by the industries they then direct the outcomes of all the studies they will compose the studies and the people will see that they will not be able to find funding for something that is natural because it doesn’t make money we live in that world so that is the dilemma I got and once again I’m not into politics I’m not into against making money absolutely not but if natural ways are able to ameliorate our mental health physical health without any cost then it should be implemented otherwise why do we have governments? I say governments we have seen in the COVID time we have seen in Gaza we have seen in the wars it keeps on going that is not civilization we have to learn to govern ourselves much more this system is not going to solve the human problem of aggression of greed so we got to change the paradigm and now through the neuroscience I’m doing I’m simply showing that we are able to control our own brain our own mind a whole lot better don’t be governed by the government govern you yourself that’s what I’m saying and it’s there
1:03:57 Brian Rose: you mentioned artificial intelligence when what do you see when you look at AI what do you see as the danger you know a lot of people say the AI is the same as us it’s running on a silicone chip and we run our brain on a carbon-based chip but then you also said that when you went into the cold
1:04:24 You connected to the soul in a way that reading couldn’t help talking couldn’t help history couldn’t help you had to feel it and so that isn’t a computer that’s something that’s inherent to the human being so how do you see the AI because I think you have a deeper understanding than say an executive in Silicon Valley or someone who just studies for a living
1:05:00 Wim Hof: yes AI is empty is hollow is thoughts that is our brain and very nice it’s maybe very useful you don’t need a lawyer direct anymore or a notary or people who are into these matters of writing and all because AI can do that faster so what is the difference is very simple the AI has no patiaqueductal brainstem and that is the seed of our soul it is the purpose that we feel consciously alive that without thinking that without the worries without this ongoing thing there the human brain the depth the seed of the soul is really what is different to us and AI and AI will never have it AI could maybe repair itself through satellites etc but it stays hollow and if we don’t take care of our soul I mean look at the wars in the world yeah AI is more intelligent than we calling ourselves civilized civilized and humans we live on love for the family no we kill each other we are into greed that is not civilized it’s low consciousness AI would never do that so that is the right way of using our brain serves the love for life the love for our children the love for our friends and friends and foes for everybody that is the future
1:06:55 The future is so the rest will be taken over and the right way of using our brain is in a higher consciousness no more lower consciousness directed governments and people with double agendas and all that happiness is going to go otherwise AI will take over because we are not logically the way we shoot as we say we are humans and civilized so the family love in the family it’s the same in Russia it’s the same in Gaza it’s the same in Israel let it be live in peace together make this world a paradise that is what the soul is saying not the human brain human brain has been evolution of the human brain always has been with war but it is lower consciousness driven by greed by taking and not sharing by dominating and that goes away once we go within and learn to regulate our emotion and the greatest of our emotions is love when we are living by love then we don’t we don’t mind and remember when you felt the love for your child when you felt the love for your wife the first time you met her it’s overwhelming that is the power of love and it’s time now that we go into that love love for life not to get into boredom not to get into careers not the way the people show us and school us to be part of a system and suddenly we are estranged of love for life we live in worries we live in mortgages we live dead AI will take over all that because it is no need anymore for to do all those so-called area driven things and these positions and hierarchy you are never going to be better than somebody else
1:09:23 But be the best of yourself that is love pure unconditional love something AI never will feel
1:09:31 Brian Rose: it’s interesting when because you try to get people to stop thinking because it’s dangerous for people to think too much and so with your cold therapy and your breath work you take people out of their minds and when people are in their minds they’re a bit like the AI overthinking thinking overthinking optimizing dominating and it represents some of the worst of humanity like you said but when we get down to the soul and the love that’s when we’re the best of humanity and so AI is an interesting mirror because it shows us a bit like what we are it’s fascinating when you look at the AI you say oh wow that’s like the part of my brain that can also be dangerous because if you think without the soul you can do terrible things and we’ve seen humanity do terrible things and so yeah I agree I hope people see the AI and maybe they can see themselves better and see the practices they need to do better to become more human
1:10:45 Wim Hof: yes we we don’t need all these at a certain moment are robots and AI who are doing all the labor and then what do we do look who you are and what you are within know how to reset yourself how to regulate your emotion and bring on the love that love is the greatest power that regulation of emotions is there we we did this study but we need more studies to be done and but the system will not get into that yet but I’m breaking through
1:11:20 I’m just one man and I’m convinced that we are able to make this world a paradise because if we live according to the rules of love and sharing together and living together then this world is a paradise so it’s very easy but if we think different of each other and I’m better than you or you are better than me and I control you and I drain your energy it’s because we have no hold over our own emotions and our own energy if you go take these cold showers you get plenty of energy energy is represented by money and now it’s digital it’s so abstracted all the realities are so abstracted that we don’t feel our purpose anymore we are not connected inside we are connected to our brain because that’s the way we are drilled in schools what is this and then suddenly we are inside there but not in the depth and then we don’t know why we are here for we become depressed because the blood flow is not going to the depth it’s not been activated we serve the system but the system is not serving our happiness, strength and health as simple as that it’s happiness, strength and health expressions of a healthy soul should be able to be guaranteed in any school in the world breathing should be done in America in these schools where children are being put into a competitive environment and some children they just lose identity because a monkey is not able to learn to swim or a fish learn to climb we are all different but being pushed into one system and so some children
1:13:33 Just alienate completely of who they are of what they are and they are forced to come up with numbers and figures and function in that system they lose their mind they shoot their parents then they shoot the rest there is no identity in the head it’s in the depth and that depth for now needs to be researched showing that everybody is able to get there if I go back to the point where I was with these people standing outside in a horse stance very soon in one hour people could do things in karate lessons you cannot do this that the immediate deeper control is who we are but we are not schooled to get there and to recognize who we are and what we are and thus now we have a conflict with AI the technology is going over us and the evolution is saying hey if you don’t go to your soul then let me get you maybe I force you now to get there otherwise I will get over you and then it’s over and it’s done that’s where we are at the crossroads and it’s very simple the soul is who we are and what we are and it should be driven by love love for the family anybody has got that energy but if we live in a system that drives us crazy that makes us go run and maintain a system that takes all the energy in equal causing inflation causing job loss I mean purpose is suddenly gone people are depressed but who cares?
1:15:41 We call ourselves civilized and highly conjectural technology we all have amazing all these people depressed what is that? Is that on purpose? They know and whoever knows or not we need to go in a higher consciousness not driven by greed and possessive and dominating but into sharing together and starts all in the family let’s get back to the family and research and then show in science through scientific research that we are able to get where AI never will be able to go
1:16:32 Pure happiness love pure emotion and that being shared and guaranteed for every family in the world that is that’s my aim that’s what I show in science but it’s not being taken up because we are in the grip of money making greedy system that doesn’t let true ways to go naturally into who we are and what we are because we are all beautiful souls by the power of nature it’s there and we need to get there now otherwise it will take us over and whoever thinks they are in control they are not even controlling others they have no control within themselves within yourself a happy man doesn’t go to war a happy man is not into greed let’s make the world happy and show that emotions can be regulated absolutely in the depths and by which you become aware much more who you are and what you are why you are here in this world the purpose and spiritually grounded I mean cold when you take on cold you will be grounded but at the same time spiritually fully there expanding in consciousness the neurology in the brain very healthy everywhere that is expanding perception neurologically and then your consciousness expands until you die it’s amazing how that goes so there is a power that is stronger than life itself it’s stronger than death stronger than fear for death I’ve seen all that but I’m going to science and I want more funding therefore but this is the world where we live so we have to go like water to the masses of people and I’m getting to billions of people
1:18:45 That is my aim and with that we will change the system
1:18:49 Brian Rose: So, Wim tell me about your music and why it’s important to you because we see you sometimes in the sauna with a beer and your guitar and we think wow with this I didn’t expect that I thought he was the Iceman but it’s obviously a big part of who you are when you do events you get on stage and it’s somehow very important and it’s another way you connect with people or give them your energy tell me about it I think you have an album that came out recently
1:19:23 Wim Hof: Yes, yes, numbers came out and in the 23rd of January the whole album comes out the album is called Freedom Into the Depths and yeah 50 minutes of very well elaborated music tribes, traditional music me singing, guitar, drumming and going deep yeah it’s all there and I mean when you are in the shower and it’s cold you start to sing it comes out man you know and yeah you just start because you feel alive
1:19:54 Investment Club member: Investment club today I considered the best investment that I’ve ever made we get four projects presented a week by their associated CEOs personally I’m completely blown away by the quality of these projects and I know nowhere else where I would be given this same opportunity each week that passes I feel more appreciative fact that I’m a member of this group the vibe was just tremendous everybody’s on the same wavelength we just clicked everybody listened to each other enjoyed their company it was just magical magical take action don’t take my word for it
1:20:36 Through diligence you need to do and I really hope that someday down the road I see you in the club a far exceeded expectations without questions
1:20:50 Wim Hof: and you want to yell it out and this is just part of what is the music in essence is where the heart goes uninterrupted by thoughts then it’s the deeper part of the brain at work the limbic system the mammalian brain that the one who cares the one who feels the one in the family that that is expressed it airs when you make music when you play the guitar and sing then you are not thinking you are it’s a different part of the brain and therefore it is so important for me to just do that every morning I take my guitar I sing very tender sometimes very strong something very deep sometimes very high it’s my heart it airs it breathes it’s emotion it’s neurology it goes out and I feel great afterwards and I see there the function of music is the key to your heart so it should not be commercialized and you should make your own music don’t be afraid to sing to draw a little to do something different than thinking that is the function of music to air to breathe from your heart that’s good for your neurology for your vagus nerve for everything in the depth and therefore people understand music yeah I have to hear the Rolling Stones all great music the Beatles great music Pink Floyd great music hey and why are you?
1:22:47 Because a function is not just to listen but to do it to air your heart to let go of stress to be disconnecting from the thinking brain it’s actually neuroscience so this is why I’m doing this music showing the music and there is a message in the music and the message is a key we found the key it’s simple there are all the conversation we have been talking is about going into a cold shower and do some breathing and sing from your heart that is as simple it is to go into the depth past your thinking brain which is mother and all the modern issues come from long term psychosomatically being too much into the brain which is the central nervous system it affects our bodies and it causes neurotoxins and then we get all these diseases and nobody knows how to address it all kinds of fancy naming I say let’s reset sing don’t be afraid to sing because the function is that you disconnect from your brain you become the master over your own brain over your mind over not minding but singing and do it wholeheartedly then you will see and feel so much better and your consciousness then is able to expand because expanding consciousness is inside the neurology neurotransmitters in the brain then go everywhere and then suddenly you see you feel more that is expanding consciousness and then the faculties deep faculties of clairvoyance, telepathy looking into the time and seeing things of yourself of the past I do these breathing techniques with people they see faces of their parents
1:25:09 Of their grandparents ancestors it’s all there but we block it because we are schooled to be only in a part in a little part of our brain and thus we cut off who we are and what we are and then of course you become depressed and then of course you look for sense in life purpose in life you don’t know what oh you have to run with the system no the music to me is learning to disconnect from the mind and go into your heart the connection the neurological connection of the heart with the brain is bigger than the brain to the heart but we disconnect it because we think and thus we deprive us of our own wholeheartedness feeling light
1:26:08 Brian Rose: So powerful, Wim Wim, what’s next for you? What’s coming up in the next year or two? Do you have events?
1:26:18 Do you have TV shows? I hear they’re making a movie about your life is that coming out in the next couple of years? What’s next for you?
1:26:30 Wim Hof: Yeah, all that what you mentioned the retreats in 10 days I will be back in the mountains and I’m loving it I already feel you know that feeling is good that’s in 10 days I’m living a very happy life with my wife and children here I live in the tropics now but I got the North Pole in the garage every day you can find me in the icy water I do my training my rituals I want to go on with the science very soon we get the big study coming out we got to be stress tool number one in the world and then show that we all have a capacity to very swift and very rapidly to regain a much deeper control over our inner power that is my aim to get not to the millions or hundreds and millions of people but to billions of people that means I keep on pushing I keep on doing retreats keynote speeches making books making music making art I do anything and I got the conviction me as one man I can change the world that is my faith so I am driven therein but the way we do this together now it’s amazing because through you I can talk to so many at the same time so I respect I thank you absolutely from the heart for what you do I love your costume because the last time it was red and now it is and now it’s orange it’s a bit the color of the Netherlands but to me Netherlands no I’m living in the world and every child in the world is my child
1:28:28 And until we cannot show and guarantee care for every child in the world my work will be keeping on going and making it happen because I want the evil out the low consciousness out and the higher consciousness coming in it’s time we are going to not beat AI AI is going to serve us and then we find we get time and space because all the work will be done to go to our real purpose and that is our soul
1:28:58 Brian Rose: so powerful Wim I want to thank you for incredible work you’ve done and for staying persistent and for keeping fighting the bigger you get you know it’s sometimes there’s people that criticize what you do and you just keep going you’re relentless you change my life and I agree with you we got to get the whole world taking control of their health you don’t need a pill you need a practice is what you need and that’s what we need people to do I would tell people who are watching or listening this is so easy to try take the next shower make it cold and then when you feel that then go and look up the breathing techniques in two or three minutes you can change your consciousness faster than a drink faster than a smoke faster than a therapy session faster than any drug on the planet you can reset yourself I use this technique all the time I’ve done it before interviews I’ve done it in situations it’s so powerful and without you Wim there’s no way that the world would be embracing the cold and breath so I just want to say thank you sir
1:30:16 Wim Hof: yes right on Brian
1:30:17 And I thank you too we are warriors of the light not darkness and not heaviness of the light and we keep on testifying that it is there and that we got that control and the research actually is already done so there is no speculation about that that is one so I got a new book coming and that is called Exposure there you see a man who walks his talk for what has been said about me forget it man just look at the pictures and you see a man who really battles with his own fears and his own shortcomings and comes out victoriously and so can you this is what I wish for everybody that you are able to get so much more within yourself in actually very short period of time just try it once as you said it’s stronger than smoke faster than smoke faster than a drink faster than anything of those external things by going within through these simple breathing techniques and a cold shower just try it out and there you will see and feel and then you don’t become addictive you become powerful you get in control addiction means you give away the control now you get within yourself and you gain control and that I wish for everybody in the world
1:31:54 Brian Rose: beautiful thank you Wim the book is Exposure the album comes out in January you can go to this man’s retreats Wim thank you so much can’t wait to see what you’re up to next year and you’re always welcome here in London lots of love
1:32:14 Wim Hof: thank you Brian thank you bless brother take care
1:32:18 Brian Rose: we’ll see you all next time on London Real
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