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Watch > Episode > Professor Emin Gün Sirer - How Avalanche Will Digitise All Of The World's Assets

Professor Emin Gün Sirer - How Avalanche Will Digitise All Of The World's Assets


Founder & CEO of Avalanche

There are so many questions I get asked on a daily basis, not only by my Academy students but everyday folk I meet on the street, about cryptocurrency and decentralised finance.

And, I’m only too happy to offer my thoughts and guidance.

But, the truth is this space is transforming exponentially – on an almost minute-by-minute basis. What is possible and what can be achieved is hard to quantify given the levels of innovation we’ve seen thus far.

Today’s guest is a man who would like to see those very same levels of innovation increase. Professor Emin Gün Sirer is a computer scientist, thought leader, technology innovator and teacher, whose research over the last twenty years has focussed predominantly on operating and distributed systems alongside computer networking.

He has been at the forefront of cryptocurrency innovation and peer-to-peer systems since 2001. In fact, Professor Sirer was the first person to implement a currency that uses proof of work to mint coins, building on the invention of Dr Cynthia Dwork and Dr Moni Naor who created the proof of work concept in 1993.

Professor Sirer published the Karma System in 2003, 6 years before Satoshi and Bitcoin – whereby a decentralised currency could be used to pay for downloading files and similarly used to reward people for uploading things. He was too early with this innovation and was unable to make this a feasible prospect at the time, but his insight, clarity and vision cannot be underestimated.

He has also worked tirelessly educating the next batch of visionaries in his role at Cornell University. In 2018 he founded Ava Labs with the not-so-simple goal to address the combined but seemingly insurmountable issues of security, decentralisation and speed in a single blockchain network.

The Avalanche protocol (AVAX) was born, and a new era for DeFi came with it.

Avalanche is the first decentralised smart contracts platform built to address the scale of global finance, with near-instant transaction finality. It is on the surface groundbreaking stuff, but the proof is in the pudding and with Avalanche handling 4,500 transactions per second, it is an enormous breakthrough.

And they are only just getting started. With major plans afoot and lofty ambitions, they are delivering real world solutions that many outdated technologies would struggle to match. Last summer in the midst of the DeFi maelstrom, Avalanche secured $42 million in a public token sale. There were 72 million native AVAX tokens available and investors from 100 countries snapped up every last one in just four and a half hours.

It has been a remarkable year for the ever-increasing team at Ava Labs and they show no sign of letting up. Professor Sirer has a simple but magnificent goal:

“To digitise all of the world’s assets [and at the same time create] a frictionless world by redefining the way people build and use finance applications.”

Professor Sirer is a visionary and as for those questions that I get asked on a daily basis, well, this man provides answers and insights that explain quite clearly exactly where we are headed in the DeFi space over the coming years.

It is why it is so important that you take time to consider what the consequences of this might be. Why each and every one of you should get educated and spread the word to family and friends alike. It is the reason I have created my DeFi Academy, and my team and I are planning on spending the next ten years teaching, understanding, broadcasting, educating, investing in, profiting from and transforming this exciting new marketplace.

It’s from these incredible conversations that I’ve learned key nuances about this fast-moving sector.

These practical insights, combined with my 30 years of experience working in finance, have helped to inform the creation of my new Accelerator program.

Having already graduated students from all over the world, the DeFi Academy is the place to learn how to profit from what I am calling the Greatest Dislocation of Wealth in Human History.

And now, you too can be part of this life-changing experience.

Our next LIVE course is the DeFi Accelerator – The Keys to Unlock a $9 Trillion Marketplace.

It is 4 weeks long with 8 hours of live calls, and 4 modules but is BY APPLICATION ONLY based on your SUBMISSION.

If you want to be a part of history and think you have what it takes, apply now at

Download clips

A number of clips from this exclusive interview are now available to download, share and repost. Spread the word: grab these clips today!

Coming soon…


00:00 | Trailer.
02:32 | Brian’s introduction.
03:38 | How Emin Gŭn Sirer’s company has benefitted from its location.
06:16 | Why Emin started AVAX.
08:23 | Two other big problems for DeFi users besides protocol gas fees.
12:10 | How Avalanche differs from other proof of stake protocols and will digitise all the world’s assets.
19:08 | Is Emin Gŭn Sirer the Conor McGregor of the blockchain industry?
21:12 | Does Emin feel validation from seeing Avalanche’s recent wave of growth?
25:31 | Emin’s response to those who say he is an Ethereum killer.
29:39 | How Emin positions himself with Cardano and Vitalik and how he sees Cardano’s future.
35:08 | Emin Gŭn Sirer’s views on Layer 2.
38:49 | His views on claims for the Lightning network and the Bitcoin maximalist thesis.
42:07 | How to judge the plethora of layer ones and in relation to AVAX.
45:10 | What is the secret of Emin Gŭn Sirer’s success?
48:35 | Advice about choosing and working with Venture Capital.
51:04 | The best way to get into AVAX and the user experience to expect.
53:23 | Is speed of the experience important?
56:25 | What is the future for the blockchain?
1:01:26 | Emin’s thoughts on NFTs and any part they play for AVAX.
1:03:27 | The future five years for AVAX and the space.
1:06:20 | Brian’s summing up.


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