What if your Web3 identity could unlock access to every protocol, wallet, and community—securely and privately?
Parul Gujral, founder and CEO of Snowball Money, is on a mission to build the universal identity layer for crypto’s next billion users. In this visionary conversation, Parul explains why on-chain reputation, social login, and zero-knowledge proofs are the key to unlocking Web3’s mainstream future.
We explore the convergence of DeFi, AI, and privacy-preserving tech—and how Snowball is building the rails for a more user-friendly, interoperable and decentralised financial system.
This is the infrastructure Web3 has been waiting for.



