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Watch > Episode > Justin Sun - CEO of TRON: Why DeFi & NFTs Are Changing The World Forever

Justin Sun - CEO of TRON: Why DeFi & NFTs Are Changing The World Forever


Founder & CEO of TRON Network

For the last ten years on London Real, I’ve had the pleasure of spending time with some of the most influential and insightful people on the planet. Charismatic figures from every industry imaginable. People who inspire and innovate. Those who lead from the front and take risks no sane person would consider.

It is through these conversations that I and my team have been able to stay ahead of the curve and consistently evolve to match the ever-changing world around us. If you have been following our movements over the last year, you will know only too well that at London Real, we are incredibly excited by everything that is taking place in the worlds of Decentralised Finance and cryptocurrency.

This space is changing the very fabric of our day-to-day lives, and yet despite it being in its infancy, many people I have spoken to made their first moves in crypto over ten years ago. It is incredible to think of the few savvy investors, who were able to envisage not only what cryptocurrency was worth but what it could become.

One such person is the enigmatic Justin Sun. Justin is a business leader, technology entrepreneur, cryptocurrency investor and early Bitcoin adopter. He is the founder and CEO of TRON Network, one of the Top 3 global blockchain and smart contract platforms that currently has nearly 63 million user accounts and has so far recorded 2.6 billion in transactions.

Justin has previously appeared in the Forbes 30 under 30 in both China and Asia for three years on the bounce, and for some of you, he’s the guy who famously placed a record-breaking $4.5 million auction bid that secured a lunch date with the renowned investor Warren Buffett.

Justin discovered Bitcoin back in 2012 when he read a short article about ‘instant money’ in the New York Times Magazine. He was convinced by the concept and could see what many financial experts, even in 2021, struggle to get their head around, namely the Internet of Money. Justin made a large investment when Bitcoin was less than a dollar and the early signs of his entrepreneurial talents were starting to reveal themselves.

In 2013, Justin founded Peiwo, a live streaming app for millennials that became a huge success across Asia with over 10 million registered users. Since then, he has become one of the most active members of the entire crypto ecosystem. The TRON Foundation was founded in the summer of 2017, and only a year later, Justin acquired BitTorrent for $126 million.

More recently, as you would expect for a man with his finger on the pulse Justin has embraced NFTs and the idea of digital art, in a way that very few others had the foresight to, not only in his personal domain but at TRON where they launched the first NFT standard TRC-721.

It’s very early days in the space, and yet there is so much happening. Trust me when I say, this is the time to get educated, put the work in and take your seat at the table. Twenty years from now, people will look back and wonder how they managed to miss this opportunity, the opportunity to shape a future financial system that is inclusive and prosperous.

There is, of course, still time to consider joining our FINAL DeFi Academy Accelerator program of 2021. And places are filling up fast, so why not take this opportunity to prepare for a brand New Year, armed with the necessary tools and knowledge to make a lasting change in your life.

DeFi and the blockchain will completely revolutionise the way we as consumers understand and interact with our money.

It is the reason why my team and I are going all-in and plan on spending the next 10 years teaching, understanding, investing in and profiting from this exciting new marketplace.

Lock in your spot now and be part of The Greatest Dislocation of Wealth in Human History.

Create that generational abundance that you’ve dreamed of and worked hard for your entire life. This is the opportunity you’ve been waiting for, so what’s stopping you?

Justin is a colourful character, but he is also doggedly determined and incredibly ambitious. He has barely even started with his plans to make TRON the number one platform in Decentralised Finance.

Given that TRON already handles more than five times as many transactions as PayPal, has the world’s largest dApp ecosystem, and has a total value locked in excess of $11.7 billion, he’s well on his way. For now, why not sit back and enjoy this fantastic conversation and be sure to share it with friends and family alike.

Download clips

A number of clips from this exclusive interview are now available to download, share and repost. Spread the word: grab these clips today!

  1. NFTs are an easy way to understand the blockchain
  2. Spending $78 million on Le Nez
  3. What the US does not understand about China
  4. Misconceptions about China
  5. Investing in Bitcoin back in 2012
  6. Lessons learned from Warren Buffett
  7. How Jack Ma looks at opportunities
  8. We need more entrepreneurs like Elon Musk
  9. This is the future of trading
  10. We need regulators who understand the blockchain
  11. We just want to write better code
  12. I own more Ethereum than Vitalik Buterin
  13. What should Vitalik Buterin do
  14. The blockchain is the Metaverse
  15. Web 3.0 is the way forward
  16. Day in the life
  17. Focus on building things not earning profits
  18. The meaning and purpose of life


00:00 | Trailer.
02:48 | Brian’s introduction.
03:53 | Why physical art and NFTs are important to Justin Sun.
05:33 | Why Justin says NFTs are an easy way to understand how the blockchain works.
11:42 | When Justin Sun bought Alberto Giacometti’s Le Nez, what was he trying to tell the world about buying physical art?
15:36 | From experience of growing up in China and moving to America, Jusitin Sun’s thoughts on future East – West relations
20:53 | Common misconceptions of China that are held in the West.
26:29 | Justin Sun bought Bitcoin for 50 cents in 2012, has it always been his way to go big? Is he Einstein or P.T. Barnum?
28:52 | His journey to the blockchain, Ripple experience and advice from Warren Buffett over lunch.
31:33 | Justin compares his mentors Warren Buffett and Jack Ma and another big entrepreneur, Steve Jobs.
34:25 | The best advice he had from Jack Ma.
37:32 | The mindset he shares with Elon Musk.
40:52 | The younger generation making their own decisions on trading, ignoring fund investment, is a fundamental change not understood by those institutions or regulators.
47:46 | Are the regulators mollycoddling people?
51:29 | What Justin thinks of Gary Gensler, chair of the US SEC, who said stablecoins are the poker chips of the wild west.
56:50 | Justin Sun’s vision for Tron and why he thinks they will win the Layer 1 Wars and the part stablecoins will play.
1:02:18 | Why Ethereum should stay proof of work.
1:11:02 | Justin Sun responds to Vitalik Buterin’s comment that he has copied their blockchain and created TRON.
1:16:47 | Multi-layer one solution and multi-layer devolvement is the solution for the world for political reasons. TRON is working on a cross chain solution.
1:19:32 | Justin Sun explains the Metaverse, his view of it and how TRON is involved.
1:23:11 | Does Justin think Facebook will close the Metaverse in future and we will have to fight for the control of our own minds?
1:26:54 | As we transition from Web 2.0 to 3.0 how do we not continue to create great product and leadership without people like Mark Zuckerberg and Justin Sun in a leadership role?
1:32:55 | Justin predicts new developments and innovation in the next ten years are going to be very interesting.
1:34:35 | A typical day for Justin Sun.
1:36:20 | His advice to the 20 year old Justin.
1:38:43 | Best advice he ever received.
1:42:08 | The biggest misconception of Justin Sun.
1:44:19 | Final thoughts from Justin Sun which sum up the type of person he is.
1:47:38 | Brian’s summing up and how to contact Justin Sun and TRON.


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