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Watch > Episode > Ramit Sethi - I Will Teach You To Be Rich: How To Achieve A Wealthy Life In The 21st Century

Ramit Sethi - I Will Teach You To Be Rich: How To Achieve A Wealthy Life In The 21st Century


American Personal Finance Expert, Author and Entrepreneur

Ramit Singh Sethi is an American personal finance advisor and entrepreneur. Sethi is the author of the 2009 New York Times Best Seller, I Will Teach You to Be Rich and founder of, owner of, and owner and a co-founder of PBworks, a commercial wiki website.

Forbes magazine named Ramit “the new finance guru” and he has been featured in the Wall Street Journal, Fortune magazine, Fox Business and CNBC.

Ramit’s New York Times best-selling book “I Will Teach You To Be Rich”, details his plan for anyone to achieve the rich life, and has more than 20,000 documented success stories.

Ramit Singh Sethi is an American personal finance advisor and entrepreneur. Ramit is the author of the 2009 New York Times bestseller, “I Will Teach You to Be Rich” and founder of, owner of, and owner and a co-founder of PBworks, a commercial wiki website. Forbes magazine named Ramit “the new finance guru” and he has been featured in the Wall Street Journal, Fortune magazine, Fox Business and CNBC.

In this milestone interview, Ramit talks to Brian Rose about his relationship with money, why he advises people to learn how to invest effectively and how he became an entrepreneur.

Born on June 30, 1982 in California, Ramit Sethi developed an early interest in personal finance, influenced by his immigrant family’s values and experiences. He earned his undergraduate degree in psychology from Stanford University, where he began exploring the intersection of human behaviour and financial decision-making, an interest that would shape his future career.

In 2009, Ramit Sethi published his groundbreaking book, “I Will Teach You to Be Rich.” The book, born out of his popular blog of the same name, aimed to demystify personal finance and provide practical, actionable advice for young adults seeking financial success. Sethi’s no-nonsense, humour-infused approach resonated with a generation hungry for accessible, applicable financial guidance.

Sethi’s approach to personal finance is distinctive for its emphasis on psychology and behaviour. He recognises that financial decisions are often driven by emotions and behavioural patterns, and he incorporates these insights into his teachings. Sethi encourages individuals to automate their finances, negotiate their salaries, and adopt a mindset that combines frugality with strategic spending to achieve long-term financial goals.

Ramit Sethi’s influence extends beyond traditional publishing. He has leveraged the power of the internet to create a comprehensive suite of online courses, including the flagship “Zero to Launch” and “Earnable.” These courses empower individuals to build online businesses, increase their earning potential, and take control of their financial destinies. Sethi’s engaging teaching style, coupled with actionable steps, has attracted a large and devoted audience seeking financial independence.

Beyond the realm of finance, Ramit Sethi is a vocal advocate for personal development and the growth mindset. He emphasises the importance of investing in oneself, continually learning, and embracing challenges as opportunities for growth. His holistic approach to success includes not only financial strategies but also the development of habits, routines, and mindsets that lead to a fulfilling life.

In his continuous quest for personal growth and knowledge, Sethi curates a list of recommended books on his website, known as “Ramit’s Bookshelf.” This collection spans various genres, including psychology, business, and personal development. By sharing his literary preferences, Sethi encourages his audience to explore diverse perspectives and ideas.

Ramit Sethi’s influence extends into the digital realm, where he engages with his audience through social media platforms. Whether sharing practical tips on Twitter, conducting Q&A sessions on Instagram, or providing insights on personal finance through his blog, Sethi remains accessible and relatable, fostering a sense of community among his followers.

Ramit Sethi’s impact on the personal finance landscape is marked by his ability to blend practical advice with behavioural insights. Through books, online courses, and a strong online presence, he has empowered a generation to take control of their financial destinies.

By emphasising automation, negotiating skills, and a growth mindset, Sethi’s teachings extend beyond dollars and cents, guiding individuals toward a holistic approach to success and fulfilment. As he continues to evolve with the changing landscape of personal finance, Ramit Sethi remains a dynamic force inspiring others to design a rich life on their terms.


00:00 | Trailer.
02:25 | Brian‘s thoughts on the episode.
03:48 | Brian’s introduction.
04:31 | What is your relationship with money. How Ramit Sethi became interested in money.
08:29 | The questions about human behaviour that have always fascinated him.
09:42 | One day I will have enough money I will be able to….
11:09 | What Ramit Sethi calls the rich life.
15:43 | The challenges that come with how we spend our money.
20:00 | How to have the conversation with your significant other.
29:10 | What he feels about joint accounts.
29:46 | Ramit Sethi explains his controversial viewpoint on invisible scripts like owning a house.
42:04 | The importance of understanding the effect of fees upon returns.
45:03 | He wishes it was easier for us to be able to win at so many life decisions and choices.
46:29 | How he advises people to invest. Learn to concentrate on the $30,000 questions instead.
48:09 | How to negotiate a salary increase.
55:43 | The key part of Ramit Sethi’s book I Will Teach You to Be Rich.
57:00 | Ramit Sethi’s view on University fees.
1:03:03 | How he became an entrepreneur.
1:09:28 | How he distributes and manages his workforce.
1:14:17 | What he says to people who want to start a business.
1:19:00 | Biggest asset and failure he has had in starting his own business.
1:24:23 | Brian questions Ramit Sethi ‘s idea that building community product is worth it.
1:28:11 | Why Ramit Sethi will not allow anyone to join his top paying course when in credit card debt.
1:36:34 | What he thinks his life and business will be like in ten years from now.
1:38:23 | His daily practice.
1:41:11 | What is Ramit Sethi’s superpower.
1:42:50 | The best and worst day of his life.
1:44:25 | What scares him.
1:47:05 | What we would be surprised to learn about Ramit Sethi.
1:48:05 | What keeps him awake at night.
1:49:20 | Success secrets.
1:50:02 | How people can follow Ramit Sethi.
1:51:17 | Brian’s summing up.


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