Daniel Priestley on London Real: Entrepreneurship and Influence

Daniel Priestley is an Australian-born entrepreneur, author and speaker based in the UK, and co-founder of the business accelerator Dent Global and the software company ScoreApp. He is the author of Key Person of Influence and Oversubscribed, and is known for his advice on building a personal brand and demand for a business.

Brian Rose interviewed Priestley on London Real in 2015, about leaving the standard career route at 21, building an events business within five years, and the five skills he says make someone a key person of influence in their industry. London Real also published a short Key Person of Influence presentation by Glen Carlson the same month.

Both episodes are listed below with a short summary.

Bio

Start here

Key Person Of Influence (2015). The full interview with Brian Rose, covering his own start in business and the ideas behind his best-known book.

Every Daniel Priestley interview on London Real

  • The Entrepreneur Journey (May 2015). A short presentation by Glen Carlson, shared courtesy of Priestley and Key Person of Influence, on the six stages of an entrepreneur’s progress and how to get out of the struggle zones.
  • Key Person Of Influence (May 2015). Priestley on leaving the standard career path at 21, building businesses in Australia, the UK and Asia, and his five steps to becoming a key person of influence.

Key ideas

Become a key person of influence

Priestley argues that the people who do best in any industry are the ones who are well known and trusted in their niche. In his book and his 2015 interview he set out five steps to get there: pitch, publish, productise, profile and partnership.

The entrepreneur revolution

He believes more people should build their own businesses rather than follow a standard career. He left that route at 21 himself and had built an events business within five years.

Get out of the struggle zone

The Key Person of Influence presentation shown on London Real argues that most small business owners get stuck in a competitive struggle zone, and need to choose between a lifestyle business and a performance business to move beyond it.

Books

Frequently asked questions

Who is Daniel Priestley?

Daniel Priestley is an Australian-born entrepreneur, author and speaker based in the UK. He co-founded the business accelerator Dent Global and the software company ScoreApp, and wrote Key Person of Influence and Oversubscribed.

What did Daniel Priestley talk about on London Real?

He talked about leaving the standard career path at 21, building businesses in Australia, the UK and Asia, and the five skills he says make someone a key person of influence: pitch, publish, productise, profile and partnership.

What is Key Person of Influence about?

Key Person of Influence, first published in 2010, argues that the most successful people in any industry are the well-known, trusted names in their niche, and sets out a five-step method for becoming one.

How many times has Daniel Priestley been on London Real?

Brian Rose interviewed him once, in May 2015. London Real also published a short Key Person of Influence presentation by Glen Carlson that month.

Which Daniel Priestley episode should I watch first?

Watch Key Person Of Influence from 2015, his full interview with Brian Rose.

Related

Official site: danielpriestley.com

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