Daniel H Pink – To Sell Is Human

Daniel H. Pink, author of “To Sell is Human” and “Drive: The Surprising Truth About What Motivates Us” talks about the microeconomic fallacy that more pay begets more work and argues that humans are truly motivated by Autonomy, Mastery & Purpose, and why most of us spend a large portion of our day engaging in “non-sales selling” as we persuade, convince, and influence others to give up something in exchange for what we have.

http://www.danpink.com/

http://youtu.be/u6XAPnuFjJc

Primrose Hill Director of Photography – Trew Marsh

Music by: Kevin MacLeod & The Edenites

http://itunes.apple.com/us/album/welcome-to-london/id528293203?i=528293272