HOOKED by Nir Eyal

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Elliot ReevesFelixJamie TaylorOLIVEPhil Smy Recent comment authors
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“Getting Things Done” has been sitting on the table for 2 weeks (because I’m finishing “#GIRLBOSS”). I also plan to read “The Key Person of Interest” next. “Hooked” seems insightful! We are all guilty for feeling guilty if we don’t open/reply email right away!

I agree with Jamie. We have to develop a reading system. Otherwise, the days always go by without that “let me read a few chapter at the corner coffee shop” time.

Jamie Taylor

Olive I am also having to tear away from all things biz and hit the coffee shop to read. Also, started reading KPI in bed last night- bad idea, was up til 3am scribbling inspirations!!

None of these books have been relaxing bedtime reading so far!! 🙂

So yes, I need a less expensive reading system than the coffee shop.

Phil Smy

Interesting… but I couldn’t do this! I live in Japan and have clients, partners (and family!) from Los angeles, to east coast north america, to UK, to central Europe, to Japan. Some of these – the clients – use email to report critical issues. Others – the partners in Los Angeles, for example – would flip if it took me 2 days to answer an email (if their email went past the noon boundary, I responded the next day, then they get the next day all due to time zones). In short, I have to look at email all the… Read more »

Jamie Taylor

Brian, how do you get through a book a week? How many hours a day do you spend reading? Or do you speedread Tai Lopez style?


Hooked, you get through it in an afternoon easily. You get the audiobook, which runs close two 5 hours and is in the updated version well narrated. You listen to it on twice the regular speed. While listening you stop here and there or rewind to take notes and you will be done in 4 hours MAX!! Promise. The average audiobook lasts 8-12 hours, up the speed and you are through in no time.

Elliot Reeves

I like your style, Felix!


This is an amazing book, Brian. Enjoyed the reading.