Brian Rose – The Future Of London Real

This week on the show we have…Brian Rose. This is the third time he has switched from interviewer to guest. As Dan Pena recently said, his ego has got out of control…

Actually it turns out Brian is an introvert who is uncomfortable ever making it about him. At London Real it is always about the guest.

Of course it’s also about the journey, and we’re coming up to our 5 year anniversary, so it’s a great time to look at the past, present, and future of London Real.

Brian talks about how London Real is expanding as a business and a phenomenon, why he feels he screwed up an episode that people love, how Chris Eubank nearly walked out, and why he can “probably choke most people on the street unconscious and kill them” (scary stuff for the team at London Real!).

He also goes into the “win or learn” philosophy he has adopted, and why he believes he’ll keep interviewing certain key guests every year of their lives.

We go deep on the surprising vulnerability of most successful people and how Brian believes the guests sometimes need us more than we need them.

He reveals what it takes to become a guest on London Real, and the only difference between the average person and high-achievers.

Brian also shares how he overcomes his natural aversion to risk, why he’ll never do a Skype interview, and why Dan Pena is a c*** but he loves him anyway.

We cover the business side of London Real too, with Brian’s insights into Youtube and how to have a following AND a viable business. And we go inside London Real to find out what Brian believes it takes to be a great leader and how he manages an ever-expanding team.

Brian also offers a rare insight into his own upbringing and his dad’s background as a farmer that taught him “On the farm, if you quit you die”.

He talks about how knowing he beat the best in the world at MIT gave him confidence, as well as how Wall Street left him cold but also taught him to think big.

And finally how London Real has improved his life every single year, what he thinks of some of the biggest guests, getting on Dan Pena’s Wall of Fame, and how it’s ultimately all about giving back.

Chapters:
00:00 Trailer.
02:41 Brian’s thoughts on the episode.
05:59 Alexander Dziri’s introduction.
06:46 5 years working on London Real.
07:30 A new era for London Real.
15:59 Brian Rose is an introvert.
19:55 The craft of being a good interviewer and truth about Ido Portal interview.
24:16 Building rapport and gaining trust of interviewees.
28:30 Successful people are not superhuman.
35:38 Ego, a misunderstood word.
43:38 Where other YouTubers fail to make a success.
50:58 Behind the scenes at London Real.
59:21 How Brian’s family influenced him.
1:05:16 What drove him to Massachusetts?
1:06:37 Why he chose Wall Street after MIT.
1:17:31 What did his time as a banker teach him.
1:20:55 If banking was so good, why did he leave?
1:23:51 What has he learned from the many guests he has interviewed.
1:29:21 Why do we put labels on people?
1:31:40 One sentence opinion of some London Real guests.
1:34:15 Rumoured that Brian will be fastest person to make Castle wall of fame.
1:36:04 Brian’s opinion of Dan Pena.
1:38:36 What helps Brian to up his game?
1:39:34 Success secrets.
1:40:00 Guests who, surprisingly, people don’t pick up on, but should do.
1:42:13 Which three big guests would Brian like to have on London Real?
1:45:17 The London Real guests he would choose to be on the board of a new company.
1:48:32 Best advice he has taken from a London Real guest.
1:51:36 Call to 20 year old Kaden.
1:55:55 Call to the 20 year old who is thinking of building something like London Real.
2:01:17 Alexander’s thanks to Brian. Brian’s vision for future of London Real.
2:11:11 Advice to the 20 year old Brian Rose.
2:13:00 Brian’s summing up.

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